Fil-osophy 101: Selling Fights... Hype, Hype, Hype!

Fil-osophy 101: Selling Fights... Hype, Hype, Hype!

Post by Ivan Weis » Thu, 25 Sep 1997 04:00:00

Quote:

> Do we tune in to watch Butterbean get his Butter***
> whipped? You bet! Maybe we as fight fans just get pumped about a major
> PPV event. That's a possibility; I'm no fan of either Oscar or Hector,
> but, sure as the sun rises, I tuned in anyway. No matter what the
> reason, hype sells, and, like it or not, we're buying.

We? Speak for yourself, please.

Ivan Weiss
Seattle Times

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